KOMONO: MARINE COLLECTION ACTIVATION

The Belgian brand KOMONO is launching MARINE COLLECTION this spring.

To ensure maximum visibility, the brand called on Com’Invader to set up a large-scale street marketing system in the Parisian capital.

Ten bike advertising bikes crisscross the trendiest neighborhoods of the capital displaying in large format the visuals of the new KOMONO collection, for an original and ecological campaign.

A massive happening in the streets of Paris, where 50 hosts and hostesses dressed in the brand’s colors walk together around strategic points while reading XXL newspapers. Originality guaranteed, passers-by stop, ask questions and share massively on social networks!

A massive wild poster campaign in the streets completes the operation: a free multi-visual display incorporating the brand’s codes, allowing a little more support for KOMONO’s notoriety.

Projects

Gérard the Conqueror: Nationwide Wild Posting Campaign

Mystery Poster Campaign in France’s 11 Largest Cities

When Street Marketing Brings the NBA Hype to France!